Optimize the supply chain fashion: PLM + SRM for more agility

Fashionable fashion

A new deal for the supply chain in fashion

Fashion is experiencing a deep mutation: market volatility, new consumer expectations, regulatory pressure on traceability ... Supply chain becomes a strategic lever. Digitalization upstream (design, production, transport) is no longer an option: it becomes vital to remain competitive, agile and responsible.

To gain agility, reduce the Time-to-Market and improve supplier collaboration, brands are relying more and more on digital solutions such as PLM (Product Lifecycle Management) and SRM (Begin Relationship Management) .

By combining these two tools, it becomes possible to obtain end -to -end visibility on the entire product cycle - from creation to warehouse. It is this idea that Delogue PLM and E-SCM Solutions explored during their webinar.

What step does the PLM do?

A beautiful showcase for digital solutions in the fashion sector

The role of the PLM in the product design phase

The PLM is the basis of product creation. This is where it all starts:

ideas, moodboards,

Technical sheets, nomenclature (BOM),

material information, quality constraints,

regulatory constraints and ESG ...

With a solution like Delogu PLM , designed specifically for the textile industry, the internal teams (design, purchases, quality) collaborate in real time with suppliers. The latter can directly enter the product information, which accelerates exchanges and relieves data.

The key advantages of the PLM for fashion brands

Centralization of data : All product information is accessible in one place, up to date, and shared with all actors.

Reduction of errors : No more Excel files, multiple versions and lost emails.

Facilitated regulatory compliance : traceability of materials, compliance with environmental standards (AGEC, European DPP).

Optimized supplier collaboration : suppliers access a dedicated interface to share their information, documents, validations.

A well-implemented PLM reduces the Time-to-Market, improves the quality of the products from design, and serves as a base to build a transparent and durable supply chain.

What is a SRM in the supply chain fashion?

The role of the SRM in the execution phase

Once the product has been validated in the PLM, the execution phase begins: supplier orders, manufacture, quality control, shipping, warehouse receptions ...
This is where the SRM (begs relations management) comes in, which allows all of these operations to be piloted, in direct connection with suppliers.

With a solution like E-SCM , the SRM becomes a dynamic monitoring tool for orders, production and transport, in real time.

production + transport monitoring (SRM + TMS) and thus incorporates logistics flows in a single platform. There are supplier commitments, order changes, logistical delays, etc. in real time, etc.

The key features of a SRM Mode

Follow -up of order orders and production milestones,
Management of remote quality or on -site controls,
Transport & logistics reservations planning (ETA, ETD, ATA),
Document automation (Packing List, Booking, Certificates),
Real -time communication with suppliers on delays, differences or changes.

Concrete benefits for your supply chain

Reduction of logistics costs via better transport/production coordination.
Improvement of the otit (on time in full) : the products arrive on time, in good quantity and quality.
Anticipation of logistical risks : delays identified in time, proactive management.
Reliability of supplier data : everything is drawn and historized in the platform.

Why combine PLM and SRM?

End -to -end visibility: from the idea to the product delivered

The PLM captures the data produced as soon as I have the ideation, the SRM takes over when ordering to control the execution. Together, they provide end -to -end visibility :

“From Sketch to Store”: from creation to reception, each data is drawn, historized, exploited.

Thanks to this combination, brands can control their supply chain more agile , more responsible and more efficient .

CASE STUDY

Hummel, the success of a connected channel

The Hummel sports brand has chosen to connect Delogoge (PLM) and E-SCM (SRM) to streamline its supply chain:

validation of materials (in Delogogu),

real-time production monitoring (in E-SCM),

integrated quality control before shipment,

and logistics coordination to the automated warehouse.

Result: facilitated communication with suppliers, reduction of production times, less errors, more responsiveness, better control of supplier commitments.

How to start your Digital Supply Chain transformation?

Adopt a systemic vision

The success of a PLM + SRM project does not only depend on the tools, but on a global strategic approach . Above all, it is essential to:

Call your current processes,

Identify the points of friction and duplicates ,

Define clear objectives (traceability, time-to-market, conformity, etc.).

Involve teams and suppliers from the start

The human factor is often the key to success. It's necessary :

Train teams internal to the logic of tools,

Simplify interfaces to encourage use,

Onboard suppliers via dedicated support (webinars, tutorials, reactive support).

PLM + SRM: the winning combination for a supply chain agile fashion

Digitalizing your supply chain with an integrated PLM + SRM approach is today a strategic lever for:

Meet new regulatory requirements (AGEC, DPP, ESG),

Gain in efficiency and responsiveness ,

Improve supplier collaboration ,

Significantly reduce the time-to-market .

It is a structuring investment that allows you to go from a chain suffered from a supply chain piloted and resilient .

FAQ - PLM, SRM and Supply Chain: Everything you need to know

1. What is the difference between a PLM and a SRM?

The PLM manages the product design phase, from sketch to validation of materials. The SRM is piloting the production phase until delivery: orders, quality, transport, etc.

2. Why connect my PLM and my SRM?

To ensure continuity of information without rupture between design and production. This reduces errors, delays and improves collaboration.

3. Will my suppliers agree to use these tools?

Yes ! They gain clarity, time and reliability. They are often the first to push for digitalization.

4. Is it compatible with my ERP?

Yes. The PLM and the SRM are complementary to the ERP, which remains the central benchmark. The data circulate automatically thanks to connectors or data hubs.

5. How long does it take to set up this type of solution?

It depends on the size of the organization, but a project can be deployed in a few months with good support.