This article is extracted from the testimony of Caroline Anziutti , Business developer e-SCM, from Forbes Belgium magazine ( No. 2, June-July-August 2024) . It highlights the multiple facets of digital transformation in the supply chain, ranging from regulatory compliance to operations optimization and customer loyalty. The transition to full traceability represents a strategic investment for brands, with significant potential returns in the long term.
The traceability market is exploding: for more than 15 years, the e-SCM Solutions digital platform developed by the French company Belharra SAS has aimed to support brands in the digital transformation of their supply chain. Caroline Anziutti , sales & business developer for the European market, talks about complete, real-time traceability for companies at all stages of their production, up to the transport of the collections: “ This makes it possible to guarantee quality at all stages of manufacturing, avoid overstocks and develop sustainable practices .
The Belgian house Bellerose is among the users of the software, “a visionary approach, if we rely on the size of the company”. The additional guarantee for customers? The ability to generate a QR code applied to clothing labels, which consumers can scan to access the complete digital product passport for each item.
Caroline Anziutti recalls that “ these new regulations increase the pressure for transparency on brands, forced to get closer to their suppliers ”. But the key: returns on investments from the first collection managed on the platform. “ The brand will be able to digitalize its entire supply process to collect data and use it for better management of its operations, and thus reduce certain operational costs .”
Here is an extract from the summer edition of Forbes Belgium magazine. This is an opportunity to challenge fashion and luxury brands and offer them solutions to meet the new challenges of the industry!
