The BALI (Biarritz Lifestyle Active Industry)Chair is a teaching and research programme applied to the fashion and textile industry, whose objective is to support its players in the technological and usage disruptions to come.
Through its work, the Chair helps brands and companies to innovate in order to implement their CSR, eco-design, circularity and relocation of their industrial activities.
The programme's three main lines of work, forged on common convictions, thus carry a strong ambition for the textile sector:
We initiated this process three years ago with the members of the BALI Chair, aware that the environmental and technological shift in textiles requires a collective approach, based on academic research and industrial innovation.
Today we are proud to present our action plan to implement these transitions and contribute to inventing the fashion of tomorrow: reasoned and close.
This roadmap sets clear objectives for the Chair's actors, who are committed to a unique cooperation for the next 3 years.
Head of the BALI Chair
Our ambition is to accompany the shift towards a more responsible industry. Participating in the work of the BALI Chair helps us to anticipate trends related to the sector's concerns and allows us to compare our experiences in a collective innovation dynamic.
We have therefore integrated the BALI Chair's Line of Reflection 3: "For more transparency" with the implementation of :
Industry players who have taken a lead in traceability will win the race for the trust of consumers, who are increasingly well informed and demanding. We have anticipated this transition by actively participating for the past four years in the discussions and work initiated by the BALI Chair. This collective approach allows us to co-construct the path of innovation and to share our contributions with the entire industry.
Director of Operations at Belharra
The BALI Chair programme is based on 5 theses and 4 working groups to innovate and accelerate the transition of the sector.